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中信uniopen联名卡发卡量突破百万大关 祭最高11%消费回馈

2026-09-27 07:05:04 网络 阅读(50)

中信银行携手统一企业集团推出的「中国信托uniopen联名卡」,上市满一周年前正式突破百万发卡,写下零售场景金融合作重要里程碑。为欢庆突破百万发卡,中信银行宣布广受卡友欢迎的统一企业集团通路及国外消费最高回馈11% OPENPOINT优惠延长至今年12月31日止,同时携手统一企业集团推出横跨百货、量贩、超市、美妆及餐饮等多元消费场景优惠,回馈规模再升级。

中信uniopen联名卡发卡量突破百万大关 祭最高11%消费回馈

「中国信托uniopen联名卡」上市以来,中信卡于统一企业集团通路刷卡金额成长达八成,透过OPENPOINT点数生态系串联,累计带动逾12万名新客户加入中国信托,另外也带动信用卡数位获客成长超过七成。

中信银行为提供卡友更便利的数位服务,于中国信托行动银行APP整合消费查询、回馈点数等多元服务,推出「卡片管理」专区,该专区的月均浏览量于「中国信托uniopen联名卡」发卡后成长140%,显示金融服务结合生活零售生态圈的合作模式,已成功带动消费成长、会员转换及数位经营效益。

迎接上市一周年及突破百万发卡的重要里程碑,广受「中国信托uniopen联名卡」卡友欢迎的统一企业集团旗下品牌及国外消费最高回馈11% OPENPOINT优惠,将延长至今年12月31日止。

同时结合统一企业集团旗下多元品牌,包括7-ELEVEN、康是美、梦时代、统一时代百货、DREAM PLAZA、星巴克、万家福、乐家康等,推出一系列加码活动,像是于统一时代百货台北店及DREAM PLAZA消费满额最高回馈10%、万家福量贩与乐家康超市绑定icash Pay消费享最高回馈21% OPENPOINT、康是美医美节购买指定商品最高回馈40%现金折价券等优惠,以及星巴克典藏DREAM PLAZA台北限定套餐85折等专属礼遇。

中信银行持续携手统一企业集团等知名业者,深化零售金融生态圈合作,透过金融服务、会员经营与生活消费场景整合,推出更多贴近消费者需求的产品、权益及创新服务,建构具规模与延展性的场景金融。

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