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"content": "\n<p>《哈佛商业评论》全球繁体中文版今(1)日举行「数位转型鼎革奖」颁奖典礼,国泰长期布局金融科技与AI应用,共荣获五项大奖肯定,包括国泰金控获「智慧管理转型奖 大型机构组 楷模奖」及「人资管理转型奖 大型机构组 楷模奖」、国泰世华银行获「智慧管理转型奖 大型机构组 绩优奖」、国泰产险获「AI创新应用奖 服务业 大型机构 楷模奖」以及国泰健康管理获「创新商模转型奖 中小型企业组 楷模奖」,展现从人才培育、AI基础建设到健康管理等多面向的数位实力。</p>\n<p style=\"text-align:center;\"><img src=\"https://cimg.cnyes.cool/prod/news/6619750/l/bd846270d99b2004fe7c78a1e940a3b2.jpg\" alt=\"国泰勇夺「数位转型鼎革奖」五大奖 多元数位实力获肯定\" style=\"width:50%;height:auto;border-radius:6px;margin:15px auto;display:block;\"></p>\n\n\n<p>国泰金控于2024年发表台湾金融业首个生成式<span> AI </span>技术发展框架「GAIA」,整合模型服务、<span>AI</span>护栏、知识管理及治理机制,兼顾金融业安全与合规需求。GAIA整合多元模型,并自建<span> AI </span>护栏(AI Guardrails)设置安全防护检查点,落实集团内部发展「负责任的<span> AI</span>」与合规治理。随生成式AI迈入<span>Agentic AI</span>阶段,国泰金控再于2025年揭露「<span>GAIA 2.0</span>」,推动企业级AI Agent协作,并从身分权限、企业知识、系统串接、资安监控及稽核轨迹建立完整防线,展现科技实力,荣获「智慧管理转型奖 大型机构组 楷模奖」。</p>\n\n<p>国泰金控以数位能力与<span> AI </span>素养为核心,系统性培育跨域金融人才,推动组织转型,2025年透过「<span>AI</span>准备度调查」,了解同仁使用AI的需求与挑战,并依据不同能力规划多元<span>AI</span>学习路径。同时,借由AI Demo Day和<span>AI Hackathon</span>等内部交流平台,促进同仁经验交流与分享,扩大AI赋能成效。<span>2026</span>年更与OpenAI展开策略合作,成为台湾首家导入<span>ChatGPT Enterprise</span>的金融机构。根据今年度「AI准备度调查」,高达<span>93%</span>同仁认为AI有助提升工作效率,进而让同仁与组织在科技变局中持续成长并保持竞争力,获得「人资管理转型奖 大型机构组 楷模奖」肯定。</p>\n\n<p>为提供客户更优质的服务,并优化同仁工作体验,国泰世华<span>AI</span>发展聚焦客户服务、企金经营、作业效率、防诈风控及资讯效率等五大领域,透过AI协助同仁更快掌握客户需求、提前发现风险,并减少重复性工作,让服务更即时、更安心。在发展策略上,国泰世华建立「可复用、可管控、可扩散」的<span>AI</span>架构与治理机制,不仅能确保AI采用正确资讯、降低不当回复风险,还能依不同应用情境进行管理。国泰世华兼顾<span>AI</span>应用效益与风险控管,协助优化业务流程与管理模式、提升作业效率,成果获「智慧管理转型奖 大型机构组 绩优奖」肯定。</p>\n\n<p>为提供保户公平、客观且即时的理赔需求,国泰产险将AI导入理赔流程,运用大型语言模型(<span>LLM</span>),结合专属法律词库与历史判例资料,协助理赔人员快速完成案件分析与理赔判断。专案上线后,估损时间效率可提升83%,每年节省逾<span>1,000</span>小时处理相关文件的作业时间,让保户在事故发生后,获得更即时的理赔支援,减少等待时间。透过AI与专业理赔人员的协作模式,国泰产险客户平均可提前<span>7</span>天获得理赔,荣获「AI创新应用奖 服务业 大型机构 楷模奖」。国泰产险将持续深化<span>AI</span>应用,提供保户兼具专业与温度的服务体验。</p>\n\n<p>在健康管理领域,国泰健康管理以「衡好选」健康规划平台打造数位转型新模式,获颁「创新商模转型奖 中小型企业组 楷模奖」。传统健检多以固定套装内容为主,但民众常因不了解检查项目,面临选择困难,国泰健康管理运用AI与大数据,依据个人健康状况、风险特征与需求偏好,提供个人化健检规划方案,打破过去由医疗机构决定内容的单向模式,且推荐技术已取得专利并通过专业医疗检核。自<span>2025</span>年底导入后,使用本系统之医疗院所AI推荐采用率达<span>93%</span>。国泰健管将持续深化数据与AI应用,实践「<span>1</span>日健检、364天健康伙伴」愿景。</p>\n\n<figure><img alt=\"国泰长期布局金融科技与AI应用,国泰金控、国泰世华银行、国泰产险及国泰健康管理共荣获「数位转型鼎革奖」五项大奖肯定。 (图/国泰金控提供)\" data-height=\"506\" data-mime=\"image/jpeg\" data-ratio=\"1.5019762845849802\" data-src-m=\"https://cimg.cnyes.cool/prod/news/6619750/m/5f392c333f79206afdfb7656234e4931.jpg\" data-width=\"760\" src=\"https://cimg.cnyes.cool/prod/news/6619750/l/5f392c333f79206afdfb7656234e4931.jpg\" srcset=\"https://cimg.cnyes.cool/prod/news/6619750/l/5f392c333f79206afdfb7656234e4931.jpg 1x,https://cimg.cnyes.cool/prod/news/6619750/xl/5f392c333f79206afdfb7656234e4931.jpg 2x,https://cimg.cnyes.cool/prod/news/6619750/xxl/5f392c333f79206afdfb7656234e4931.jpg 3x\"></img>\n<figcaption>国泰长期布局金融科技与AI应用,国泰金控、国泰世华银行、国泰产险及国泰健康管理共荣获「数位转型鼎革奖」五项大奖肯定。 (图/国泰金控提供)</figcaption>\n</figure>\n\n<p> </p>\n<div class=\"related-articles seo-links\">\n <h4>相关阅读</h4>\n <ul>\n <li><a href=\"/new/tw/article-9810.html\" title=\"2027科技预算1823亿元史上最高 国科会:加码AI算力、带动中小微企业转型AI化\">2027科技预算1823亿元史上最高 国科会:加码AI算力、带动中小微企业转型AI化</a></li>\n <li><a href=\"/new/tw/article-11185.html\" title=\"〈10月电价冻涨〉9月电价审议会前 商总吁应冻涨民生用电、由高获利科技厂负担电价\">〈10月电价冻涨〉9月电价审议会前 商总吁应冻涨民生用电、由高获利科技厂负担电价</a></li>\n <li><a href=\"/new/tw/article-5953.html\" title=\"营收速报 - 和桐(1714)6月营收30.75亿元年增率高达73.41%\">营收速报 - 和桐(1714)6月营收30.75亿元年增率高达73.41%</a></li>\n <li><a href=\"/new/tw/article-24497.html\" title=\"营收速报 - 精材(3374)10月营收9.89亿元年增率高达38.98%\">营收速报 - 精材(3374)10月营收9.89亿元年增率高达38.98%</a></li>\n <li><a href=\"/new/tw/article-876.html\" title=\"Go Healthy全球征案启动 贸协:加速台湾大健康产业国际布局\">Go Healthy全球征案启动 贸协:加速台湾大健康产业国际布局</a></li>\n <li><a href=\"/new/tw/article-14497.html\" title=\"营收速报 - 泰鼎-KY(4927)8月营收13.79亿元年增率高达35.52%\">营收速报 - 泰鼎-KY(4927)8月营收13.79亿元年增率高达35.52%</a></li>\n </ul>\n</div>",
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