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Anthropic近半营收靠对手 与谷歌、亚马逊、微软「亦敌亦友」

2026-10-27 09:59:46 网络 阅读(1)

Anthropic近半营收仰赖竞争对手。IPO申报文件显示,今年上半年,透过谷歌(GOOGL-US)、亚马逊(AMZN-US) 与微软(MSFT-US) 云端市集创造的销售额占总营收48%,较2023年的11%大幅攀升。三大巨头既提供资金、算力与销售管道,也与Anthropic争夺AI市场,形成「亦敌亦友」的复杂关系。

Anthropic近半营收靠对手 与谷歌、亚马逊、微软「亦敌亦友」

透过云端市集销售时,由云端业者向客户收款,扣除费用后再将款项转交Anthropic。今年上半年,Anthropic支付给通路合作伙伴的费用较去年同期增加27亿美元,这类合作伙伴包括上述三大业者。

这套模式带动Anthropic快速扩张,第二季营收达115.55亿美元,营业利益为9.74亿美元。但公司也在申报文件中提醒,这些业者同时身兼投资人、客户、经销伙伴及竞争对手,能掌握Anthropic的定价与商业条款,并可能优先推广自家AI模型。双方密切的关系也已引起反垄断监管机关关注。

资金与订单往返 引发循环交易质疑

Anthropic与云端巨头的合作,曾因所谓「循环交易」受到批评:同一批企业一方面投资Anthropic,另一方面又透过供应算力与服务,从Anthropic取得收入。

例如,Anthropic使用亚马逊AWS的资料中心与晶片训练、执行Claude模型,亚马逊则透过Bedrock平台销售Claude。谷歌同样供应客制化AI晶片,并透过自家云端平台提供Claude。

这些合作伙伴因此不只是供应商,也同时掌握Anthropic接触客户的重要管道。

算力承诺庞大 没用也得付钱

Anthropic已承诺,在2033年前至少向谷歌支付1145亿美元、2036年前至少向亚马逊支付1100亿美元,另向微软支付449亿美元。即使最终未使用相关算力容量,最低付款承诺仍然有效。

今年4月,Anthropic与亚马逊达成协议时,将AWS称为关键任务工作负载的主要训练与云端服务供应商。不过,对谷歌的最低采购承诺金额更高,期限也更短。

此外,公司预计为额外的张量处理单元(TPU)算力支付1250亿至1500亿美元,由谷歌与其他供应商提供,计划于2028年至2031年间交付。

谷歌与亚马逊也是重要股东

投资关系同样将双方紧紧绑定。亚马逊迄今已投入约180亿美元,并承诺在特定条件下,额外投资最多150亿美元;谷歌已投资约230亿美元,另承诺在达成特定业绩目标后追加200亿美元。

IPO文件未揭露两家公司的确切持股比例,原因之一是其持股不具投票权。不过,Anthropic表示,IPO过程中完成优先股与部分可转换票据转换后,两家公司各自持股都将超过5%。

合作助攻成长 也提高转换成本

Anthropic坦言,若将工作负载转移至其他云端供应商,将耗费大量时间与成本,还可能损害运算效率,显示这种依赖已深入基础设施与商业模式。

随着投资人更加关注AI基础建设的高昂成本,Anthropic的IPO将考验市场对AI产业的信心。与云端巨头合作虽是公司快速成长的重要动力,也让成本、供应链、竞争及反垄断风险,成为未来营运必须面对的课题。

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三巨头同时是投资人、通路与竞争对手,循环交易与反垄断风险升高",
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    "content": "<p>Anthropic近半营收仰赖竞争对手。IPO申报文件显示,今年上半年,透过谷歌(GOOGL-US)、亚马逊(<a data-symbol-template=\"USS:AMZN:STOCK:COMMON\" href=\"#\">AMZN-US</a>) 与微软(<a data-symbol-template=\"USS:MSFT:STOCK:COMMON\" href=\"#\">MSFT-US</a>) 云端市集创造的销售额占总营收48%,较2023年的11%大幅攀升。三大巨头既提供资金、算力与销售管道,也与Anthropic争夺AI市场,形成「亦敌亦友」的复杂关系。</p>\n<p style=\"text-align:center;\"><img src=\"https://cimg.cnyes.cool/prod/news/6638058/l/a6681e755d91e9e2bf24874e9053aeb2.jpg\" alt=\"Anthropic近半营收靠对手 与谷歌、亚马逊、微软「亦敌亦友」\" style=\"width:50%;height:auto;border-radius:6px;margin:15px auto;display:block;\"></p>\n\n\n<p>透过云端市集销售时,由云端业者向客户收款,扣除费用后再将款项转交Anthropic。今年上半年,Anthropic支付给通路合作伙伴的费用较去年同期增加27亿美元,这类合作伙伴包括上述三大业者。</p>\n\n<p>这套模式带动Anthropic快速扩张,第二季营收达115.55亿美元,营业利益为9.74亿美元。但公司也在申报文件中提醒,这些业者同时身兼投资人、客户、经销伙伴及竞争对手,能掌握Anthropic的定价与商业条款,并可能优先推广自家AI模型。双方密切的关系也已引起反垄断监管机关关注。</p>\n\n<p><strong>资金与订单往返 引发循环交易质疑</strong></p>\n\n<p>Anthropic与云端巨头的合作,曾因所谓「循环交易」受到批评:同一批企业一方面投资Anthropic,另一方面又透过供应算力与服务,从Anthropic取得收入。</p>\n\n<p>例如,Anthropic使用亚马逊AWS的资料中心与晶片训练、执行Claude模型,亚马逊则透过Bedrock平台销售Claude。谷歌同样供应客制化AI晶片,并透过自家云端平台提供Claude。</p>\n\n<p>这些合作伙伴因此不只是供应商,也同时掌握Anthropic接触客户的重要管道。</p>\n\n<p><strong>算力承诺庞大 没用也得付钱</strong></p>\n\n<p>Anthropic已承诺,在2033年前至少向谷歌支付1145亿美元、2036年前至少向亚马逊支付1100亿美元,另向微软支付449亿美元。即使最终未使用相关算力容量,最低付款承诺仍然有效。</p>\n\n<p>今年4月,Anthropic与亚马逊达成协议时,将AWS称为关键任务工作负载的主要训练与云端服务供应商。不过,对谷歌的最低采购承诺金额更高,期限也更短。</p>\n\n<p>此外,公司预计为额外的张量处理单元(TPU)算力支付1250亿至1500亿美元,由谷歌与其他供应商提供,计划于2028年至2031年间交付。</p>\n\n<p><strong>谷歌与亚马逊也是重要股东</strong></p>\n\n<p>投资关系同样将双方紧紧绑定。亚马逊迄今已投入约180亿美元,并承诺在特定条件下,额外投资最多150亿美元;谷歌已投资约230亿美元,另承诺在达成特定业绩目标后追加200亿美元。</p>\n\n<p>IPO文件未揭露两家公司的确切持股比例,原因之一是其持股不具投票权。不过,Anthropic表示,IPO过程中完成优先股与部分可转换票据转换后,两家公司各自持股都将超过5%。</p>\n\n<p><strong>合作助攻成长 也提高转换成本</strong></p>\n\n<p>Anthropic坦言,若将工作负载转移至其他云端供应商,将耗费大量时间与成本,还可能损害运算效率,显示这种依赖已深入基础设施与商业模式。</p>\n\n<p>随着投资人更加关注AI基础建设的高昂成本,Anthropic的IPO将考验市场对AI产业的信心。与云端巨头合作虽是公司快速成长的重要动力,也让成本、供应链、竞争及反垄断风险,成为未来营运必须面对的课题。</p><div class=\"related-articles seo-links\">\n  <h4>相关阅读</h4>\n  <ul>\n    <li><a href=\"/hour/article-21806.html\" title=\"油价突然下跌!伊朗将与沙国、土耳其、巴基斯坦会谈  川普保留攻伊选项\">油价突然下跌!伊朗将与沙国、土耳其、巴基斯坦会谈  川普保留攻伊选项</a></li>\n    <li><a href=\"/hour/article-21797.html\" title=\"塞尔维亚议会选举变天?武契奇坦言恐落败、学生阵营宣布胜选\">塞尔维亚议会选举变天?武契奇坦言恐落败、学生阵营宣布胜选</a></li>\n    <li><a href=\"/hour/article-21869.html\" title=\"Bernstein拆解AI硬体交易拥挤:晶片、网通股吸金 记忆体股走势分化\">Bernstein拆解AI硬体交易拥挤:晶片、网通股吸金 记忆体股走势分化</a></li>\n    <li><a href=\"/hour/article-21794.html\" title=\"SK海力士传发121亿美元特别股息!出售铠侠持股获利20兆韩元、周三揭晓\">SK海力士传发121亿美元特别股息!出售铠侠持股获利20兆韩元、周三揭晓</a></li>\n    <li><a href=\"/hour/article-21861.html\" title=\"川普任内汽油均价超越拜登时期 柴油价格创历史新高 期中选举压力加剧\">川普任内汽油均价超越拜登时期 柴油价格创历史新高 期中选举压力加剧</a></li>\n    <li><a href=\"/hour/article-21860.html\" title=\"剑指中国!欧盟11/1起对境外小包裹收手续费\">剑指中国!欧盟11/1起对境外小包裹收手续费</a></li>\n  </ul>\n</div>",
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    "createdAt": "2026-10-27T01:54:33.000Z",
    "updatedAt": "2026-10-27T01:59:46.000Z"
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