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才说要停产、5天后又改口 马斯克宣布Cybertruck延后退场

2026-11-12 11:26:36 网络 阅读(1)

曾被特斯拉(TSLA-US) 执行长马斯誉为「史上最好产品」的电动皮卡Cybertruck,停产时间再生变数。马斯克周三(11 日)宣布,将延长生产至2027年夏末,以消化大量积压订单。

才说要停产、5天后又改口 马斯克宣布Cybertruck延后退场

马斯克上周五才表示,特斯拉计划在2027年年中左右停止生产Cybertruck,将更多产能转向无方向盘的自动驾驶计程车Cybercab。如今虽然停产时间略为延后,但Cybertruck即将退出市场的方向并未改变。

这项决定也意味着,曾被寄予厚望、肩负特斯拉进军高利润皮卡市场重任的Cybertruck,最终仍将面临停产命运。

针对外界质疑Cybertruck无法获利,马斯克澄清,相关报导并不属实,强调Cybertruck目前仍能实现获利。

不过,他也坦言,Cybertruck的制造过程过于「复杂」,因此特斯拉不得不决定停产。

马斯克同时透露,Cybertruck的订单成长速度远远超过生产速度。按照原先规划,特斯拉将在大约八个月后关闭生产线,届时可能必须向大量客户退还订金。

如今马斯克宣布延长生产至2027年夏末,主要就是为了进一步消化尚未交付的订单。

Cybertruck于2019年底首次以概念车亮相,凭借突破传统的外观设计迅速引发市场关注,评价也呈现两极化。

相较于其他汽车制造商偏向保守、逐步改良的皮卡设计,Cybertruck采用棱角分明的车身线条与不锈钢材质,彻底打破传统皮卡的外观框架。

其设计据称受到电影《回到未来》(Back to the Future)中经典车款DeLorean DMC-12启发,特斯拉的宣传影像更刻意营造出Cybertruck仿佛能在其他星球行驶的未来感,呼应马斯克的太空探索野心。

Cybertruck亮相后一度掀起预订热潮。特斯拉表示,自2019年发表以来,累计收到超过100万份预订,每份订金为100美元。

马斯克当时更预估,Cybertruck每年销量可达15万至25万辆,展现对这款电动皮卡的高度期待。

然而,Cybertruck最终未能实现当初设定的销售目标。

根据汽车市场研究机构Cox Automotive统计,过去三年特斯拉仅售出约7.6万辆Cybertruck,与马斯克原先预估的年销量相去甚远。

值得注意的是,这项销售数据还包括2025年特斯拉向马斯克旗下另一家公司SpaceX出售、总价值达1.31亿美元的Cybertruck。

Cybertruck的销售困境也反映出美国电动皮卡市场面临的挑战。尽管这款车曾凭借前卫设计与技术受到高度瞩目,实际市场需求却未能达到预期。

随着特斯拉逐步将产能转向Cybercab,Cybertruck这款曾被马斯克称为公司「有史以来最好产品」的电动皮卡,也将在2027年夏末迎来生产终点。

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Cox统计过去三年仅售约7.6万辆,与原估年销15万至25万辆落差大。",
    "img": "https://cimg.cnyes.cool/prod/news/6660179/l/36a84b98eebad846c7ac16578e7984c6.jpg",
    "content": "<p>曾被特斯拉(<a data-symbol-template=\"USS:TSLA:STOCK:COMMON\" href=\"#\">TSLA-US</a>)  执行长马斯誉为「史上最好产品」的电动皮卡Cybertruck,停产时间再生变数。马斯克周三(11 日)宣布,将延长生产至2027年夏末,以消化大量积压订单。</p>\n<p style=\"text-align:center;\"><img src=\"https://cimg.cnyes.cool/prod/news/6660179/l/36a84b98eebad846c7ac16578e7984c6.jpg\" alt=\"才说要停产、5天后又改口 马斯克宣布Cybertruck延后退场\" style=\"width:50%;height:auto;border-radius:6px;margin:15px auto;display:block;\"></p>\n\n\n<p>马斯克上周五才表示,特斯拉计划在2027年年中左右停止生产Cybertruck,将更多产能转向无方向盘的自动驾驶计程车Cybercab。如今虽然停产时间略为延后,但Cybertruck即将退出市场的方向并未改变。</p>\n\n<p>这项决定也意味着,曾被寄予厚望、肩负特斯拉进军高利润皮卡市场重任的Cybertruck,最终仍将面临停产命运。</p>\n\n<p>针对外界质疑Cybertruck无法获利,马斯克澄清,相关报导并不属实,强调Cybertruck目前仍能实现获利。</p>\n\n<p>不过,他也坦言,Cybertruck的制造过程过于「复杂」,因此特斯拉不得不决定停产。</p>\n\n<p>马斯克同时透露,Cybertruck的订单成长速度远远超过生产速度。按照原先规划,特斯拉将在大约八个月后关闭生产线,届时可能必须向大量客户退还订金。</p>\n\n<p>如今马斯克宣布延长生产至2027年夏末,主要就是为了进一步消化尚未交付的订单。</p>\n\n<p>Cybertruck于2019年底首次以概念车亮相,凭借突破传统的外观设计迅速引发市场关注,评价也呈现两极化。</p>\n\n<p>相较于其他汽车制造商偏向保守、逐步改良的皮卡设计,Cybertruck采用棱角分明的车身线条与不锈钢材质,彻底打破传统皮卡的外观框架。</p>\n\n<p>其设计据称受到电影《回到未来》(Back to the Future)中经典车款DeLorean DMC-12启发,特斯拉的宣传影像更刻意营造出Cybertruck仿佛能在其他星球行驶的未来感,呼应马斯克的太空探索野心。</p>\n\n<p>Cybertruck亮相后一度掀起预订热潮。特斯拉表示,自2019年发表以来,累计收到超过100万份预订,每份订金为100美元。</p>\n\n<p>马斯克当时更预估,Cybertruck每年销量可达15万至25万辆,展现对这款电动皮卡的高度期待。</p>\n\n<p>然而,Cybertruck最终未能实现当初设定的销售目标。</p>\n\n<p>根据汽车市场研究机构Cox Automotive统计,过去三年特斯拉仅售出约7.6万辆Cybertruck,与马斯克原先预估的年销量相去甚远。</p>\n\n<p>值得注意的是,这项销售数据还包括2025年特斯拉向马斯克旗下另一家公司SpaceX出售、总价值达1.31亿美元的Cybertruck。</p>\n\n<p>Cybertruck的销售困境也反映出美国电动皮卡市场面临的挑战。尽管这款车曾凭借前卫设计与技术受到高度瞩目,实际市场需求却未能达到预期。</p>\n\n<p>随着特斯拉逐步将产能转向Cybercab,Cybertruck这款曾被马斯克称为公司「有史以来最好产品」的电动皮卡,也将在2027年夏末迎来生产终点。</p><div class=\"related-articles seo-links\">\n  <h4>相关阅读</h4>\n  <ul>\n    <li><a href=\"/hour/article-25071.html\" title=\"青壮年最爱自己来!45至54岁自主投资ETF飙96.9% Z世代却最常找「顾问」\">青壮年最爱自己来!45至54岁自主投资ETF飙96.9% Z世代却最常找「顾问」</a></li>\n    <li><a href=\"/hour/article-25061.html\" title=\"伊朗放话:若美国再次袭击 欧洲境内美军基地将沦攻击目标\">伊朗放话:若美国再次袭击 欧洲境内美军基地将沦攻击目标</a></li>\n    <li><a href=\"/hour/article-25008.html\" title=\"〈能源盘后〉 伊朗称浓缩核材料不会外运 原油自两个月低点反弹1%\">〈能源盘后〉 伊朗称浓缩核材料不会外运 原油自两个月低点反弹1%</a></li>\n    <li><a href=\"/hour/article-24891.html\" title=\"俄方公布本轮俄美乌三方会谈成果 没和欧方接触\">俄方公布本轮俄美乌三方会谈成果 没和欧方接触</a></li>\n    <li><a href=\"/hour/article-25069.html\" title=\"遭伊朗盯上!美财长贝森特搬离1250万美元豪宅 转住军事基地\">遭伊朗盯上!美财长贝森特搬离1250万美元豪宅 转住军事基地</a></li>\n    <li><a href=\"/hour/article-24949.html\" title=\"目标价500砍到200美元!辉达遭罕见降评 大摩也撤首选\">目标价500砍到200美元!辉达遭罕见降评 大摩也撤首选</a></li>\n  </ul>\n</div>",
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    "createdAt": "2026-11-12T02:52:57.000Z",
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