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是金主也是劲敌!Anthropic上市前摊牌:47%营收经亚马逊与Google

2026-09-30 05:57:58 网络 阅读(1)

Anthropic即将启动IPO之际,最新招股书揭露公司对少数大型科技企业及主要客户存在高度依赖,其中亚马逊 (AMZN-US)与Alphabet (GOOGL-US)旗下Google不仅是Anthropic的重要投资人,同时也是主要云端运算供应商、产品分销平台及AI竞争对手。根据《路透社》取得的机密IPO文件,Anthropic 2025年约47%的销售额透过亚马逊及Google的云端平台取得,显示公司高速扩张背后存在高度集中的商业与基础设施依赖。

是金主也是劲敌!Anthropic上市前摊牌:47%营收经亚马逊与Google

2025年Anthropic透过亚马逊及Google云端市场取得的销售额约21.6亿美元,占全年近46亿美元营收的47%。这一比例已较2023年的11%及2024年的32%大幅提高,反映Claude使用量快速成长的同时,Anthropic对少数大型云端平台的依赖也同步加深。

Anthropic 2025年营收较前一年暴增12倍至近46亿美元,其中约38亿美元来自客户按照Claude AI系统实际使用量支付的消费型收入,订阅收入则为7.89亿美元。公司预期,在可预见的未来,按照使用量计费的收入仍将占营收「绝大多数」。

透过云端市场取得销售,让Anthropic可以利用亚马逊、Google及Microsoft (MSFT-US)庞大的企业客户网络,迅速接触已使用相关云端服务的企业。这种分销模式有助于Claude扩大市场覆盖范围,但也让Anthropic必须支付相当可观的通路成本。

《路透社》分析招股书估算,Anthropic 2025年约支付3.51亿美元给云端平台作为分销费用,相当于相关云端市场销售额每1美元中约有16美分流向平台。Anthropic将这些费用列入销售、行销及合作伙伴支出,而非直接从营收中扣除。

这也形成Anthropic与大型科技企业之间高度交织的资金循环。亚马逊与Google已向Anthropic投入数百亿美元,而Anthropic则承诺向这些企业购买大规模运算能力;同时,两家公司又透过云端平台协助Anthropic销售Claude并代为向客户收款。

这种依赖不只存在于销售端,更延伸至AI运算能力。Anthropic表示,未来AI发展的主要限制可能不再是市场需求,而是能否取得足够的运算能力,因此公司需要提前锁定大量算力。

根据Anthropic最新IPO文件,公司计划未来10年投入至少5180亿美元建立AI基础设施,合作对象包括6家企业,其中约80%的承诺属于不可取消,或即使实际使用量不足仍必须支付。

其中,Anthropic未来7至10年预计至少向Google承诺1111亿美元的基础设施服务支出,向亚马逊承诺1100亿美元,向Microsoft承诺314亿美元。Google合约期间为2026年4月至2033年7月,亚马逊则从2026年5月延续至2036年4月,Microsoft的314亿美元承诺期间为2026年11月至2033年5月。

Anthropic表示,如果实际使用支出低于对Google的承诺,公司仍须支付差额,亚马逊的安排也有类似条款。Microsoft的314亿美元承诺则除非Microsoft发生未补救的重大违约,否则不可取消。

此外,Anthropic还承担约1612亿美元与Broadcom (AVGO-US)相关的设备租赁义务,大部分同样无法取消,除非出现违约情况。这些合约显示,Anthropic为确保未来AI模型训练及推理所需的算力,正在提前锁定大规模运算资源。

Anthropic也与Elon Musk旗下xAI建立额外合作,相关协议可能让公司到2029年投入最高845亿美元购买以NVIDIA (NVDA-US)晶片为基础的运算能力。不过,与Google、亚马逊及Microsoft的长期承诺相比,这部分合约大多可以提前90天取消,因此弹性相对较高。

Anthropic与Advanced Micro Devices (AMD-US)的合作也正在深化。AMD已承诺最多购买50亿美元的Anthropic股票,同时提供预计价值超过200亿美元的AI运算能力,反映Anthropic正尝试扩大晶片及运算供应来源。

Anthropic的5180亿美元基础设施承诺,规模与OpenAI的5000亿美元Stargate AI基础设施计划相当。Anthropic表示,AI发展可能受到运算资源供给限制,因此提前锁定算力是支撑未来模型发展的重要策略。

公司也正逐步改变基础设施策略,从过去主要依赖云端服务,转向建立专用资料中心及直接租用晶片,以增加对运算资源的掌控能力。

不过,Anthropic在招股书中也坦承,对亚马逊、Google及Microsoft的高度依赖构成重大风险。这3家科技巨头同时是Anthropic的投资人、客户、云端供应商、分销商及竞争对手,而且都在自行开发AI模型。

Anthropic指出,这些企业同时扮演多重角色,可能产生利益冲突,而且各方利益「未必完全一致」。例如云端平台掌握Anthropic的定价及商业条件资讯,可能影响其未来分配运算资源的决策,以及推广Claude产品的积极程度。

公司警告,如果第三方提供的运算能力遭到削减、重新定价或终止,可能对Anthropic的业务、财务状况及营运结果造成重大不利影响。这项风险在Anthropic准备上市之际尤其受到关注,因为公司的AI模型能力与营收成长,都高度依赖持续取得大量运算资源。

Anthropic的营收集中度同样值得注意。2025年有2名未具名客户各自贡献公司12%的营收,换言之,两家公司合计占全年营收约24%。公司同时警告,许多大型客户并未签订长期合约,因此客户可能降低甚至停止支出。

Anthropic的收款也越来越依赖第三方平台。截至2025年底,公司尚未收取的9.09亿美元客户款项中,约60%由亚马逊及Google等第三方负责代收,高于2024年的42%。公司警告,若相关收款流程出现争议或延迟,即使Anthropic与客户本身直接签约,仍可能对现金流造成影响。

美国市场目前约占Anthropic总销售额近三分之二,而公司整体营收仍快速成长。2025年营收接近46亿美元,但营业亏损已超过80亿美元,显示公司为追赶前沿AI模型竞争所承担的资本及运算成本十分庞大。

Anthropic同时希望透过IPO筹集更多资本,支持未来数年的模型研发、资料中心及算力扩张。市场近期预期公司的IPO估值可能达到约2兆美元,若最终成行,将成为全球规模最大的科技IPO之一。

不过,Anthropic与云端巨头之间的财务关系也牵涉到营收认列方式。Anthropic将客户透过云端市场购买Claude的合约总额计入营收,理由是公司自行制定价格并提供AI服务,因此在会计上属于交易的主要责任方,再将云端平台取得的分成列为行销费用。

OpenAI则曾向投资人及员工表示,Anthropic采取的做法可能让其报告营收高出数十亿美元。Anthropic则表示,公司按照既有会计准则,在相关交易中属于「主要责任方」,因此以总额方式确认营收。

对Anthropic而言,亚马逊、Google及Microsoft既是推动Claude快速进入企业市场的重要通路,也是其未来取得AI算力的关键来源,同时还是资金提供者及竞争对手。这种多重角色让Anthropic能够在AI需求快速增加的环境下迅速扩张,却也意味着公司必须承担供应商集中、客户集中、价格及算力取得等多重风险。

随着Anthropic准备从私人AI实验室走向公开市场,投资人面对的不只是高速成长的营收与庞大的AI市场机会,也包括一套高度依赖大型科技企业的商业模式。未来Claude的需求能否持续快速成长,以及Anthropic能否将庞大的长期算力承诺转化为足够的营收与现金流,将成为市场评估其IPO价值的重要因素。

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公司未来10年拟投入至少5180亿美元建AI基础设施,并承担多项不可取消算力承诺。",
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    "content": "<p>Anthropic即将启动IPO之际,最新招股书揭露公司对少数大型科技企业及主要客户存在高度依赖,其中亚马逊 (AMZN-US)与Alphabet (GOOGL-US)旗下Google不仅是Anthropic的重要投资人,同时也是主要云端运算供应商、产品分销平台及AI竞争对手。根据《路透社》取得的机密IPO文件,Anthropic 2025年约47%的销售额透过亚马逊及Google的云端平台取得,显示公司高速扩张背后存在高度集中的商业与基础设施依赖。</p>\n<p style=\"text-align:center;\"><img src=\"https://cimg.cnyes.cool/prod/news/6618260/l/619f75da7c0e1a0f31b1100c2e4e27cb.jpg\" alt=\"是金主也是劲敌!Anthropic上市前摊牌:47%营收经亚马逊与Google\" style=\"width:50%;height:auto;border-radius:6px;margin:15px auto;display:block;\"></p>\n\n\n<p>2025年Anthropic透过亚马逊及Google云端市场取得的销售额约21.6亿美元,占全年近46亿美元营收的47%。这一比例已较2023年的11%及2024年的32%大幅提高,反映Claude使用量快速成长的同时,Anthropic对少数大型云端平台的依赖也同步加深。</p>\n\n<p>Anthropic 2025年营收较前一年暴增12倍至近46亿美元,其中约38亿美元来自客户按照Claude AI系统实际使用量支付的消费型收入,订阅收入则为7.89亿美元。公司预期,在可预见的未来,按照使用量计费的收入仍将占营收「绝大多数」。</p>\n\n<p>透过云端市场取得销售,让Anthropic可以利用亚马逊、Google及Microsoft (MSFT-US)庞大的企业客户网络,迅速接触已使用相关云端服务的企业。这种分销模式有助于Claude扩大市场覆盖范围,但也让Anthropic必须支付相当可观的通路成本。</p>\n\n<p>《路透社》分析招股书估算,Anthropic 2025年约支付3.51亿美元给云端平台作为分销费用,相当于相关云端市场销售额每1美元中约有16美分流向平台。Anthropic将这些费用列入销售、行销及合作伙伴支出,而非直接从营收中扣除。</p>\n\n<p>这也形成Anthropic与大型科技企业之间高度交织的资金循环。亚马逊与Google已向Anthropic投入数百亿美元,而Anthropic则承诺向这些企业购买大规模运算能力;同时,两家公司又透过云端平台协助Anthropic销售Claude并代为向客户收款。</p>\n\n<p>这种依赖不只存在于销售端,更延伸至AI运算能力。Anthropic表示,未来AI发展的主要限制可能不再是市场需求,而是能否取得足够的运算能力,因此公司需要提前锁定大量算力。</p>\n\n<p>根据Anthropic最新IPO文件,公司计划未来10年投入至少5180亿美元建立AI基础设施,合作对象包括6家企业,其中约80%的承诺属于不可取消,或即使实际使用量不足仍必须支付。</p>\n\n<p>其中,Anthropic未来7至10年预计至少向Google承诺1111亿美元的基础设施服务支出,向亚马逊承诺1100亿美元,向Microsoft承诺314亿美元。Google合约期间为2026年4月至2033年7月,亚马逊则从2026年5月延续至2036年4月,Microsoft的314亿美元承诺期间为2026年11月至2033年5月。</p>\n\n<p>Anthropic表示,如果实际使用支出低于对Google的承诺,公司仍须支付差额,亚马逊的安排也有类似条款。Microsoft的314亿美元承诺则除非Microsoft发生未补救的重大违约,否则不可取消。</p>\n\n<p>此外,Anthropic还承担约1612亿美元与Broadcom (AVGO-US)相关的设备租赁义务,大部分同样无法取消,除非出现违约情况。这些合约显示,Anthropic为确保未来AI模型训练及推理所需的算力,正在提前锁定大规模运算资源。</p>\n\n<p>Anthropic也与Elon Musk旗下xAI建立额外合作,相关协议可能让公司到2029年投入最高845亿美元购买以NVIDIA (NVDA-US)晶片为基础的运算能力。不过,与Google、亚马逊及Microsoft的长期承诺相比,这部分合约大多可以提前90天取消,因此弹性相对较高。</p>\n\n<p>Anthropic与Advanced Micro Devices (AMD-US)的合作也正在深化。AMD已承诺最多购买50亿美元的Anthropic股票,同时提供预计价值超过200亿美元的AI运算能力,反映Anthropic正尝试扩大晶片及运算供应来源。</p>\n\n<p>Anthropic的5180亿美元基础设施承诺,规模与OpenAI的5000亿美元Stargate AI基础设施计划相当。Anthropic表示,AI发展可能受到运算资源供给限制,因此提前锁定算力是支撑未来模型发展的重要策略。</p>\n\n<p>公司也正逐步改变基础设施策略,从过去主要依赖云端服务,转向建立专用资料中心及直接租用晶片,以增加对运算资源的掌控能力。</p>\n\n<p>不过,Anthropic在招股书中也坦承,对亚马逊、Google及Microsoft的高度依赖构成重大风险。这3家科技巨头同时是Anthropic的投资人、客户、云端供应商、分销商及竞争对手,而且都在自行开发AI模型。</p>\n\n<p>Anthropic指出,这些企业同时扮演多重角色,可能产生利益冲突,而且各方利益「未必完全一致」。例如云端平台掌握Anthropic的定价及商业条件资讯,可能影响其未来分配运算资源的决策,以及推广Claude产品的积极程度。</p>\n\n<p>公司警告,如果第三方提供的运算能力遭到削减、重新定价或终止,可能对Anthropic的业务、财务状况及营运结果造成重大不利影响。这项风险在Anthropic准备上市之际尤其受到关注,因为公司的AI模型能力与营收成长,都高度依赖持续取得大量运算资源。</p>\n\n<p>Anthropic的营收集中度同样值得注意。2025年有2名未具名客户各自贡献公司12%的营收,换言之,两家公司合计占全年营收约24%。公司同时警告,许多大型客户并未签订长期合约,因此客户可能降低甚至停止支出。</p>\n\n<p>Anthropic的收款也越来越依赖第三方平台。截至2025年底,公司尚未收取的9.09亿美元客户款项中,约60%由亚马逊及Google等第三方负责代收,高于2024年的42%。公司警告,若相关收款流程出现争议或延迟,即使Anthropic与客户本身直接签约,仍可能对现金流造成影响。</p>\n\n<p>美国市场目前约占Anthropic总销售额近三分之二,而公司整体营收仍快速成长。2025年营收接近46亿美元,但营业亏损已超过80亿美元,显示公司为追赶前沿AI模型竞争所承担的资本及运算成本十分庞大。</p>\n\n<p>Anthropic同时希望透过IPO筹集更多资本,支持未来数年的模型研发、资料中心及算力扩张。市场近期预期公司的IPO估值可能达到约2兆美元,若最终成行,将成为全球规模最大的科技IPO之一。</p>\n\n<p>不过,Anthropic与云端巨头之间的财务关系也牵涉到营收认列方式。Anthropic将客户透过云端市场购买Claude的合约总额计入营收,理由是公司自行制定价格并提供AI服务,因此在会计上属于交易的主要责任方,再将云端平台取得的分成列为行销费用。</p>\n\n<p>OpenAI则曾向投资人及员工表示,Anthropic采取的做法可能让其报告营收高出数十亿美元。Anthropic则表示,公司按照既有会计准则,在相关交易中属于「主要责任方」,因此以总额方式确认营收。</p>\n\n<p>对Anthropic而言,亚马逊、Google及Microsoft既是推动Claude快速进入企业市场的重要通路,也是其未来取得AI算力的关键来源,同时还是资金提供者及竞争对手。这种多重角色让Anthropic能够在AI需求快速增加的环境下迅速扩张,却也意味着公司必须承担供应商集中、客户集中、价格及算力取得等多重风险。</p>\n\n<p>随着Anthropic准备从私人AI实验室走向公开市场,投资人面对的不只是高速成长的营收与庞大的AI市场机会,也包括一套高度依赖大型科技企业的商业模式。未来Claude的需求能否持续快速成长,以及Anthropic能否将庞大的长期算力承诺转化为足够的营收与现金流,将成为市场评估其IPO价值的重要因素。</p>\n<div class=\"related-articles seo-links\">\n  <h4>相关阅读</h4>\n  <ul>\n    <li><a href=\"/new/mg/article-11262.html\" title=\"川普对无人机祭232关税!最高加征100% 台湾与欧美日韩适用15%税率 \">川普对无人机祭232关税!最高加征100% 台湾与欧美日韩适用15%税率 </a></li>\n    <li><a href=\"/new/mg/article-10022.html\" title=\"苹果紧急抢购DRAM 距iPhone 18发表仅剩几周\">苹果紧急抢购DRAM 距iPhone 18发表仅剩几周</a></li>\n    <li><a href=\"/new/mg/article-16175.html\" title=\"美债殖利率升破5%!停留在高点多久比突破多少更危险 企业再融资与房市警报响起\">美债殖利率升破5%!停留在高点多久比突破多少更危险 企业再融资与房市警报响起</a></li>\n    <li><a href=\"/new/mg/article-2434.html\" title=\"〈美股早盘〉美伊和平协议提振风险情绪 主要指数开高、科技股领涨\">〈美股早盘〉美伊和平协议提振风险情绪 主要指数开高、科技股领涨</a></li>\n    <li><a href=\"/new/mg/article-6579.html\" title=\"辉达CUDA神话没松动?SemiAnalysis转赞vLLM、AMD追赶的不只是硬体\">辉达CUDA神话没松动?SemiAnalysis转赞vLLM、AMD追赶的不只是硬体</a></li>\n    <li><a href=\"/new/mg/article-17443.html\" title=\"马斯克冲AI算力!Colossus 2扩产进度曝光 年底晶片数量拚破120万颗\">马斯克冲AI算力!Colossus 2扩产进度曝光 年底晶片数量拚破120万颗</a></li>\n  </ul>\n</div>",
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    "createdAt": "2026-09-29T21:50:02.000Z",
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